Position Overview

We are seeking a sophisticated and strategic Publicist to join our agency team, representing a roster of high-profile celebrity talent, thought leaders, and top-tier influencers. The ideal candidate is a dynamic communications professional with exceptional media instincts, deep entertainment and digital industry awareness, and a proven ability to manage multiple clients with discretion, creativity, and precision.

This role combines talent representation, reputation management, and PR strategy, requiring someone who can both execute tactically and think strategically — crafting narratives that build cultural relevance and drive meaningful visibility for each client.

Responsibilities:

• Serve as the primary agency contact for assigned clients, managing their brand identity, voice, and overall PR strategy.

• Develop and execute tailored media campaigns that elevate clients’ personal brands, projects, and partnerships across entertainment, digital, and cultural platforms.

• Secure high-impact coverage across top-tier outlets (broadcast, print, digital, and podcasts) through targeted pitching, storytelling, and relationship management.

• Represent talent in all press and publicity activities, coordinating interviews, appearances, editorial features, and red-carpet or event participation.

• Advise clients on public positioning, messaging, and long-term visibility strategies, ensuring alignment with their career and brand goals.

• Collaborate with brand partners, studios, networks, publishers, and digital platforms to optimize exposure and partnership storytelling.

• Monitor media, cultural, and industry trends to proactively identify opportunities for thought leadership and press positioning.

• Oversee all press materials including bios, press releases, media training and prep.

• Work cross-functionally with agency teams — including partnerships, social strategy, and creative — to deliver integrated campaigns and consistent messaging.

• Manage multiple client accounts, balancing short-term publicity activations with long-term strategic planning.

• Maintain the highest level of professionalism, discretion, and confidentiality when handling sensitive information.

Qualifications

• Minimum 4–5 years of experience in entertainment, talent, or influencer PR, preferably within an agency environment.

• Proven success managing publicity for high-profile clients and securing coverage in national and global outlets.

• Strong media relationships across entertainment, lifestyle, fashion, culture, and digital sectors.

• Experience representing or collaborating closely with public figures, influencers, and thought leaders.

• Exceptional writing, pitching, and narrative development skills.

• Confident client-facing presence, with the ability to navigate high-pressure environments gracefully.

• Highly organized, detail-oriented, and capable of managing multiple accounts simultaneously.

Apply

Position Overview:

The Social Media Marketing Manager oversees and executes social media strategy for our influencer management firm, managing our Instagram, TikTok, and LinkedIn accounts. They contribute to the curation of engaging content for our monthly newsletters and possess a strong understanding of social media trends, an eye for compelling content, a passion for building and engaging with online communities and amplifying underrepresented voices. The Social Media Manager is also responsible for managing and creating social media content, optimizing social media platforms, community management, and developing content strategies. 

Responsibilities:

• Develop and execute a comprehensive social media strategy and editorial calendar to increase brand awareness, engagement, and followers across all platforms, including Instagram, TikTok, LinkedIn, and newsletters.

• Create and curate high-quality, engaging content, including text posts, videos, and images, tailored to each platform's specific audience and requirements.

• Monitor and respond to comments and messages, engaging with our audience to build strong relationships and foster a sense of community.

• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics

• Researching trends and new marketing opportunities, and brainstorming ideas

• Utilize social media management tools to schedule posts, track performance, and analyze metrics to optimize content strategy and drive results.

• Collaborate with the PR team to develop visually appealing and on-brand multimedia content that resonates with our target audience.

• Stay up-to-date with the latest social media trends, platform updates, and best practices, integrating new ideas and features into our social media strategy.

• Coordinate with PR, talent and their management teams to ensure cohesive and strategic social media collaborations and cross-promotions.

• Manage the development and distribution of our monthly newsletters, including content curation, design, and distribution to our subscriber base.

• Develop monthly reports on key social media metrics, providing regular insights and recommendations for improvement to the management team.

Qualifications

• Proven experience in managing social media platforms for a brand, agency, or influencer, demonstrating a strong understanding of audience engagement and content strategy.

• Passion for social media and influencer culture, with a keen interest in staying updated on the latest industry trends and developments.

• Creative mindset with a strong eye for visual aesthetics and the ability to create engaging multimedia content.

• Strong interpersonal skills with the ability to collaborate effectively with cross-functional teams and external stakeholders.

• Social Media Management, Social Media Optimization (SMO), and Communication skills

• Excellent Writing skills and ability to write creative and engaging social media content

• Ability to develop and execute content strategies

• Knowledge of Cap Cut, Canva, FloDesk, Creative Market, graphic design, and basic video editing is essential

• Familiarity with email marketing platforms and newsletter distribution tools is a plus.

• The ideal candidate will have 5-8 years of relevant experience in communications and/or public relations. 

• Bachelor's degree in Marketing, Communications, or related field

Apply

Talent Management – remote

As a Talent Assistant you will support the Talent Management team in coordinating influencer campaigns, managing client communications, and ensuring seamless execution of brand partnerships.This position is ideal for individuals who have at least 2-3 years experience working in an agency support role and they are passionate about the influencer marketing industry and eager to contribute to a growing and dynamic team.

• Provide administrative support to the Talent Management and Campaign Management team and their respective rosters

• Collect and Update influencer analytics on a regularly basis

• Update sales materials regularly to reflect changes to each influencer’s platform growth and engagement

• Distributing event invites and gifting opportunities to influencers as they come in

• Source client and agency contacts for proactive pitches

• Prepare, submit and send email proposals and pitch decks in a timely and efficient manner

• Assist and or lead smaller scale negotiations and proactive pitches

• Prospect new talent

• Spearhead Influencer sourcing and outreach for Brand Partnership Campaigns lead by Kensington Grey

• The ideal candidate will have 2-3 years experience working in an Agency or Influencer Marketing support role.

• Additional duties, tasks, and responsibilities as assigned

The ideal candidate will have a solid understanding of influencer marketing and strategy across existing and emerging social media platforms and 2-3 years experience in a relevant role.

Apply

Toronto, NYC, or LA (Remote-Friendly)

Type: Full-Time
Reports to: Director of Talent

Job Description

Kensington Grey Agency Inc is hiring an experienced Sr. Talent Manager to join our expanding Influencer Management Agency. As a Sr. Talent Manager you will drive revenue from Kensington Grey's top spending brand partners and new revenue from business development to your roster of diverse social media influencers.

You are passionate about sales with brand and agency contacts and have a strong knowledge of the Influencer Marketing landscape. US social media agency experience is preferred but not mandatory.

Ideally, you are a self-driven creative thinker, who is prepared to roll up their sleeves and get the job done in a fast-paced, high growth environment. You're creative, open-minded, persistent and highly collaborative – all vital attributes in order to interact successfully with internal and external clients.

Duties & Responsibilities

• Build awareness of Kensington Grey’s Influencer roster and agency capabilities through client presentations.

• This role combines new business development and sales skills with ongoing relationship management.

• Negotiation of in-bound sales opportunities

• Develop and execute sales strategies for long-term revenue growth

• Building a strong partnership with our Campaign Management division

• Offer expertise & thought leadership on industry trends and best practices for Influencer Marketing to advertisers across all verticals, which includes key performance metrics, creator content creation, and attribution methodologies across all marketing channels (TV/Digital/Social)

• Evangelize and build confidence with clients using various customer and media insights to better define media execution and buying strategy

Experience / Background

• BA/BS degree or equivalent practical experience

• 5 years of relevant experience in managing relationships with advertisers and agencies

• Proven track record of developing talent from micro to macro creators 

• Proven track record of working with celebrity and or high profile talent

• Proven track record of helping creators expand into other areas and markets like television and acting, product development, hosting, speaking engagements or podcasts.

• Proven track record of securing long term and premium brand deals ($100K+)

• Experience mentoring up and coming Talent Managers and Support Staff

• Strong existing relationships with brand and agency stakeholders is a preference

• Past Influencer Marketing sales experience is ideal, but we’ll consider candidates with other digital sales experience and business

• Understanding of industry trends with regards to Influencer Marketing

• Experience operating within and across cross-functional teams (project management, implementation, legal, finance, talent, etc.)

• Ability to balance competing priorities and manage several time-sensitive projects/agreements at once, in a fast-paced environment with minimal direction

• Strong attention to detail, highly entrepreneurial, creative, open-minded, persistent and highly collaborative, with a passion for and understanding of Kensington Grey’s services

• Excellent interpersonal and communication skills to formulate and articulate contractual, technical, financial, and value points with partners and internal teams

Apply

Job Title: Vice President, Brand Partnerships & Communications
Location: Hybrid – NYC, LA or Toronto preferred
Reports to: Chief of Staff and Strategy
Seniority Level: Executive Leadership
Type: Full-time

About Kensington Grey
Kensington Grey is an award-winning talent management and influencer marketing agency representing underrepresented creators across beauty, fashion, lifestyle, entertainment, and thought leadership. With a deep commitment to equity, innovation, and cultural relevance, we help creators build lasting brands, meaningful partnerships, and multi-dimensional careers.

Position Summary
We are seeking a strategic and visionary Vice President of Brand Partnerships & Communications to lead and scale multiple business verticals within Kensington Grey. This executive role will oversee our Brand Partnerships Team, Strategy Team, Product Development Team, Podcast Division, and PR & Communications Team, ensuring alignment with agency growth goals and client success.

The ideal candidate is a dynamic leader with a proven track record of delivering revenue growth through partnerships, developing compelling brand narratives, and bringing creator-led products and content to market. This individual thrives in a fast-paced, culturally driven environment and understands the power of storytelling and influence.

Key Responsibilities

Leadership & Strategy

• Lead, mentor, and grow a high-performing team across five key departments.

• Serve as a key member of the executive leadership team, contributing to overall company vision and strategic planning.

• Align cross-functional teams to ensure collaboration, consistency, and innovation in all external-facing efforts.

Brand Partnerships

• Own and drive revenue growth by identifying, pitching, and closing large-scale brand partnerships across all talent verticals.

• Oversee execution of all brand deals and ensure client satisfaction, renewals, and long-term relationships.

• Cultivate C-suite and brand decision-maker relationships to position Kensington Grey as a preferred agency partner.

Communications & PR

• Oversee strategic communications, including PR, media outreach, and thought leadership for both talent and the agency.

• Manage reputation, messaging, and positioning of Kensington Grey in industry and media.

• Amplify creator campaigns and agency milestones through earned media and storytelling opportunities.

Product Development

• Support the development, launch, and marketing of creator-led products (beauty, fashion, lifestyle).

• Identify new IP opportunities that align with talent interests and audience demand.

Strategy & Innovation

• Partner with the Strategy Team to identify white space opportunities and guide talent in long-term brand building.

• Evaluate data and cultural trends to inform pitches, partnerships, and communications campaigns.

• Work closely with Talent Management to ensure cohesive creator positioning and messaging.

Qualifications

• 10+ years of experience in influencer marketing, brand partnerships, communications, or entertainment/media.

• Proven ability to lead and scale multi-disciplinary teams.

• Deep understanding of the creator economy, particularly as it relates to multicultural audiences and brands.

• Strong network of brand, agency, and media contacts.

• Experience launching or scaling creator-led products or digital content (e.g., podcasts, web series).

• Excellent written, verbal, and interpersonal communication skills.

• Entrepreneurial mindset with a bias for action and innovation.

What We Offer

• Competitive salary and performance-based bonus

• Health and dental benefits

• Generous vacation policy

• A collaborative, mission-driven team committed to representation and impact

• Opportunity to shape the future of the creator economy through a culturally influential lens

Apply

This is a full-time hybrid role for a Social Media Manager. The successful candidate will oversee and execute social media strategy for our influencer management firm, managing our Instagram, TikTok, and LinkedIn accounts.They will also curate engaging content for our monthly newsletters. The ideal candidate should possess a strong understanding of social media trends, an eye for compelling content, a passion for building and engaging with online communities and amplifying underrepresented voices.

The Social Media Manager will also be responsible for managing and implementing social media marketing campaigns, creating social media content, optimizing social media platforms, community management, and developing content strategies. This is a hybrid role and we are looking for a Toronto based candidate. 

Responsibilities:

• Develop and execute a comprehensive social media strategy to increase brand awareness, engagement, and followers across all platforms, including Instagram, TikTok, LinkedIn, and newsletters.

• Create and curate high-quality, engaging content, including text posts, videos, and images, tailored to each platform's specific audience and requirements.

• Monitor and respond to comments and messages, engaging with our audience to build strong relationships and foster a sense of community.

• Utilize social media management tools to schedule posts, track performance, and analyze metrics to optimize content strategy and drive results.

• Collaborate with the creative team to develop visually appealing and on-brand multimedia content that resonates with our target audience.

• Stay up-to-date with the latest social media trends, platform updates, and best practices, integrating new ideas and features into our social media strategy.

• Coordinate with influencers and their teams to ensure cohesive and strategic social media collaborations and cross-promotions.

• Manage the development and distribution of our monthly newsletters, including content curation, design, and distribution to our subscriber base.

• Track and report on key social media metrics, providing regular insights and recommendations for improvement to the management team.

Qualifications

• Proven experience in managing social media platforms for a brand, agency, or influencer, demonstrating a strong understanding of audience engagement and content strategy.

• Passion for social media and influencer culture, with a keen interest in staying updated on the latest industry trends and developments.

• Creative mindset with a strong eye for visual aesthetics and the ability to create engaging multimedia content.

• Strong interpersonal skills with the ability to collaborate effectively with cross-functional teams and external stakeholders.

• Social Media Marketing, Social Media Optimization (SMO), and Communication skills

• Excellent Writing skills and ability to write creative and engaging social media content

• Ability to develop and execute content strategies

• Proficiency in social media scheduling and analytics tools

• Knowledge of graphic design and basic video editing is a plus

• Familiarity with email marketing platforms and newsletter distribution tools is a plus.

• Bachelor's degree in Marketing, Communications, or related field

Apply