Erin Chau is a Toronto-based lifestyle creator known for bringing her audience along for the adventure — whether she’s uncovering the best things to do in Toronto, traveling to a new destination, heading to a music festival, trying the latest beauty launch, or sharing the everyday moments in between.

After earning her Chemical Engineering degree from the University of Toronto and beginning her career in tech, Erin took an unexpected leap into full-time content creation. Today, she has built an engaged community across TikTok, Instagram, and YouTube who come to her for trusted recommendations delivered with her signature candid, energetic, and playful personality.

Often acting as her audience’s unofficial Toronto tour guide, Erin is especially known for her “things to do” content, unique date ideas, local discoveries, and budget-friendly experiences. Beyond Toronto, her content spans travel, beauty, fashion, food, music festivals, sports and wellness — reflecting the many interests that make up her real life.

A lifelong athlete and former competitive volleyball player, Erin is just as comfortable on the court or at a workout class as she is testing a beauty product or finding Toronto’s newest hidden gem. Her Chinese heritage is also an important part of who she is, and she is passionate about celebrating her culture and increasing Asian representation within the creator industry.

Above all, Erin has built her platform by being unapologetically herself: curious, hardworking, a little goofy, and always ready to try something new. Her goal is simple — to make her audience feel like they’re experiencing it right alongside her.