Helen is the creative force behind @skinbyhelen, a beauty content creator known for blending science-backed skincare tips with a dose of aesthetic charm. With a passion for ingredient deep-dives, K-Beauty trends, and TikTok-worthy transformations, she’s built a loyal community of glow-getters who trust her honest reviews and engaging visuals. Outside of skincare, Helen is a cat and dog lover, a film and TV show enthusiast, and a dedicated pilates girlie who never skips a workout. She’s always planning her next trip, bringing her love for travel and new experiences into everything she shares—on screen and off.