With a thriving career as a sought-after brand collaborator, product developer, and designer; Sasha uses her platform and voice to inspire and motivate people to create positive change both for themselves and the circle that surrounds them. She is a retired elite athlete, who left a high-level corporate job to create her own brand. Through her unique approach to fitness and wellness, Sasha has the ability to encourage just about anyone to not only move their body, but to take care of it from the inside out.

It is that expert knowledge, deep experience and sheer perseverance combined with her honest approach to sharing her journey that resonates with so many people as well as the brands she partners with. The Toronto native is a true pioneer in the digital space and has created award winning campaigns with like-minded brands that share her commitment to supporting people’s lives and lifting them up.

During her career she has co-designed products and collections for Joe Fresh Active, Ela Handbags, Indigo, Tetley Tea and Blume. Collaborative long-term partners include Caudalie, Tiffany & Co, Visa, Michael Kors, Dynamite, and BMW. She is a true pioneer in the digital space in Canada and lives every precious moment of every day by her credo, "You don't have to have it all to be good enough."